A former business journalist, Jenny Niemela has spent more than twenty years telling impactful, meaningful stories about companies and the people who power them. After her newsroom days, Jenny moved into the content marketing agency world, and then ran her own content marketing practice for seven years before joining Pivot Strategies. Jenny is an irrepressible creative with a business mind: She has an MA in literature and an MBA from the Carlson School, and she loves bringing that left-brain/right-brain combination into her work with clients.